Monday, December 06, 2004

Things Have Changed...

According to Joel Makower. Ten years ago, the Washington Post savaged his book Beyond the Bottom Line: Putting Social Responsibility to Work for Your Business and the World as naive. Now, Joel is giving kudos to a newer work on corporate social responsibility, Marc Gunther's Faith and Fortune: The Quiet Revolution to Reform American Business. Gunther's a writer for Fortune, so perhaps socially-conscious capitalism is catching on with the more conservative business press...